This season, Rami Al Ali has decided to spring a surprise!
To coincide with the Olympic Games, the Dubai-based designer of Syrian origin wanted his iconic pieces to meet the world of sport through a collaboration with top athletes in a digital performance.
3 key words: Dynamism, Energy, Movement!
A way of pushing back the brand’s usual boundaries and codes.
On the rooftop of the recently renovated Landscape Tower in the heart of Paris La Défense, Rami Al Ali invited Christian Lartillot to photograph Nawal Meniker, the high jump champion representing France at the Paris 2024 Olympic Games, Luna Kozacska, known for her basketball prowess and who also practices a number of sports, including boxing, Olivia Jean Gilles, a top-level competitor in the 400m race, and Maribel Koucke, a talented surfer and skateboarder who travels the world in search of the best waves. A man was also needed, as Rami Al Ali launched his first men’s Couture outfits last January. Simon Baur was chosen. He is a multiple French Kung Fu champion and in the Nangun and Naquan Top 10.
Athletes :
Nawal Meniker @nawalmenikerrr
Olivia Jean Gilles @olivia_jg
Luna Kozaczka @lunakzczk
Maribel Koucke @maribel.kf
Photo and Direction @christianlartillot
Styling : @veroniquetristram
Casting : @castingoffice
Hair : @lesliethibaud assisted by Stephane Delahaye
Make-up : @odilesubra assisted by Jill Joujon
Production : @stationservice
Credits: Courtesy of STATION Service PR
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