New Rose des vents filter on Instagram

Dior unveils a new augmented reality experience on Instagram with the Rose des Vents filter.

A tribute to the emblematic designs of Victoire de Castellane, Creative Director of Dior Joaillerie, these precious medallions, highlighting Christian Dior’s lucky star, evoke the ethereality of a sky sprinkled with gold and diamonds.

In an echo of the spirited campaign starring actress and model Cara Delevingne, they come to life on the screen as if by magic, jauntily twirling on the four winds, offering an air of escapism in these trying times.

Credits: © Courtesy of Christian Dior Couture Pr