Genny unveils the new SS2025 Advertising Campaign with Isabeli Fontana

Genny’s SS25 Campaign, starring the radiant Isabeli Fontana, blends airy silhouettes and artistic inspirations, creating a story of timeless femininity. Styled by Alex White and brought to life through Giampaolo Sgura’s lens, the collection captures the poetic allure of a modern garden of dreams.​

Genny is pleased to announce the new advertising campaign for the Spring/Summer 2025 collection, featuring the stunning Isabeli Fontana who embodies the Genny woman, moving with grace and confidence in a world of colors and transparencies captured by photographer Giampaolo Sgura, with creative direction by Sara Cavazza and styling by Alex White.

The campaign evokes the “Garden of Delights” imagined by Sara Cavazza and reflects the romantic essence of the collection inspired by the famous triptych by Hieronymus Bosch.

The shots reveal garments that combine lightness and femininity in a context of dream and reality, a normal but very special reality.

Style @alexwhiteedits
Model @isabelifontana
Photo @giampaolosgura

Credits: © Courtesy of Genny PR