The Dioriviera Experience at 30 Montaigne

Dior presents an unprecedented Dioriviera Experience at 30 Montaigne

Throughout the summer, Dior is showcasing the Dioriviera capsule in the winter garden at 30 Montaigne. Like a tribute to Christian Dior’s passion for the Mediterranean dolce vita, the collection’s enchanting universe celebrates this verdant setting on the first floor of the iconic boutique.

In this revisited jungle, sublimated by exotic plants, the wild animals that populate the toile de Jouy are embodied as life-size works. Reinvented in a palette of new shades, from pink to gray, the emblematic motif unfurls on the Dior Maison creations displayed in the decor. These captivating sketches illuminate deckchairs, embroidered cushions, a parasol, and a surfboard.

A magical film made for the occasion* whisks us off on a dreamlike odyssey to a fantastical elsewhere, where giraffes, tigers, lions, monkeys go through a metamorphosis as the day unfolds, gradually adorned with this essential print, Toile de Jouy Sauvage. Adding to the summery spirit of this irresistible escapade, the Monsieur Dior restaurant bar welcomes visitors for an exquisite aperitivo,** unveiling a selection of exclusive cocktails expressing the virtuoso art of mixology has been composed and is accompanied by a delectable range of tapas-style finger food.

A sunny interlude punctuated by a variety of refined presentations, to be enjoyed until August 20, 2023.

*In collaboration with the Korean digital design company d’strict.
**Every day, from 4pm to 8pm.

Photographer: © Kristen Pelou @kristenpelou

Credits: © Courtesy of Christian Dior Couture